News & Insights

POSTED Wednesday 28-08-24

Essential Cover Letter Tips

When applying for a job, a well-crafted cover letter or personal statement can be just as important as your CV. These documents give employers deeper insight into your suitability for the role and your reasons for wanting it. A compelling cover letter or personal statement can set you apart from other candidates.

While everyone has their unique writing style, the key is to present your information clearly and concisely. Whether you prefer a narrative approach, a bullet-point format, or the use of headings, choose a style that feels authentic to you and effectively conveys your message.

Here are some essential tips to help you create a strong cover letter or personal statement:

  1. Tailor Your Content to the Role
    Customise your cover letter or personal statement for the specific role you’re applying for. Address the key criteria outlined in the job description, and demonstrate how your skills and experiences align with the employer’s needs.
  2. Be Concise and to the Point
    Stick to any word or page limits specified in the application instructions. If no limits are given, aim to keep your letter or statement within two pages. Being concise demonstrates your ability to communicate effectively and shows respect for the reader’s time.
  3. Focus on the Essentials
    Prioritise the most critical criteria in the job description. Highlight your achievements that directly relate to these requirements, and provide concrete examples to illustrate your capabilities.
  4. Highlight Achievements with Impact
    Quantify your achievements where possible. Mention specific outcomes, such as budget sizes you’ve managed or the number of people you’ve led. Providing data helps to paint a clearer picture of your impact in previous roles.
  5. Proofread Carefully
    Attention to detail is crucial. Make sure to thoroughly check your grammar, spelling, and punctuation. Even minor errors can detract from the professionalism of your application.

With these tips in mind, you’re well on your way to crafting a cover letter or personal statement that not only highlights your strengths but also sets you apart in the competitive job market.